Rush Limbaugh and the acceptance of low-level racism against Asian Americans

August 5, 2013 2:44 PM

If you haven't noticed, in one week the anti-Asian/Asian American meter was off the charts and maxing out in the red.

But it's likely that you, like everyone else, probably didn't even notice.
Asian American cultural slights? Are you kidding? Who takes those seriously as civil rights violations?
Maybe you should. Unfortunately, these are times when everyday racist fare tends to go unchecked, thereby becoming the acceptable "norm."
Add to that, the news of Philadelphia Eagle player Riley Cooper saying the "N" word in public, and you know any transgressions about Asian Americans will barely register a blip on society's racial radar.
Yet, last week was practically high tide for anti-Asian sentiment in the media. Not since the Asiana Ho Lee Fuk episode have we seen so many offensive instances come at us at once. Let me count the ways:
1. A pop band called Day Above Ground put out a racist and sexist music video on YouTube called "Asian Girlz."  After gaining attention, the band took down the video and refused to apologize.

2)  Fox started pushing a new Seth MacFarlane sitcom, "Dads," that, among other things, features a self-hating, denigrating Asian American female character played by Brenda Song. Song dresses up inappropriately and has a high pitched giggle like a female anime character. It's a character who will do anything to get ahead. She's no Mulan.
3) A number of off-handed remarks, including one by a CNBC reporter describing Murdoch spouse Wendi Deng's divorce tactics (see my CHITA blog post).
4) Another comment, this time about Jennifer Lee, a Washington, D.C. area Asian American doctor seen in a photo on the popular website FishbowlDC. The offensive comments came from editor Betsy Rothstein, who added to Lee's photo the comment, "Mi so horny" (sic). (I don't think Rothstein was horny for Lee, but rather mocked Lee's Asian-ness with the cliched joke. Rothstein used the spelling "mi," which is strange because that's Spanish and not English. Maybe she had a pupusa the night before in Adams Morgan). 

On the list, the Rothstein comment gets my vote for most objectionable because it's not some major effort like a record, or TV show, or a cable newscast. Surely, those people should know better and be held accountable. But the Rothstein remark is more insidious because it's typical of the kind of breezy way some people try to pass off a vile comment as a harmless, benign every day joke.
Rothstein even prefaced the column by saying there would be no apology forthcoming. (Indeed, there hasn't been, though the offensive phrase has been replaced.)
Still, take all of these episodes in aggregate and it's more than a mild annoyance--it's death by a thousand cuts.
And Asian Americans let them get away with it.
If there's some hope from last week, it comes in a small news tidbit that Rush Limbaugh and his illegitimate radio love child, Sean Hannity, might lose their biggest outlets (including its New York City flagship) owned by Cumulus.

If you want to get the cultural history correct, the green light for all the hate and "acceptable" racism we hear and see in the media and society in general was first signaled when a DJ named Limbaugh stopped playing records and started spewing his conservative rants Top 40 style.
In the mid-to-late '80s, America was coming out of Reagan and the disco era. Selfishness and greed were virtues. But when the country was hit by a nasty recession in 1989, people became vulnerable to Limbaugh's message. It was the rhetoric that under the guise of satire blamed society's ills on such things as "welfare queens," "illegal immigrants," and people of color.
Syndicated to hundreds of stations throughout the country, Limbaugh became the enabler of this coarse discourse. And as the views were broadcast unbalanced and unchecked, they were deemed acceptable.

At the same time, Limbaugh got rich spewing toxic rhetoric on the public airwaves--no different from any corporate giant that turned your local river into a Superfund site.
His popularity also helped drive a political shift that culminated in the GOP takeover in the House, the so-called Gingrich "Contract with America" in the 1994 midterm elections.
We've had nearly a generation of this kind of uncivil, in-your-face rhetoric that has contributed to the notion that ideas and facts are less important than attitude and snark.
It's even fueled the rise of the Tea Party and provided a blueprint for pols like Texas Senator Ted Cruz.
I'd like to think that if Limbaugh loses his biggest contracts, it may signal that a change in tone is near. Maybe Limbaugh will retire with his OxyContin and cigars.
But we may all be too far into this already to see much of a reversal from what has become the norm.
After this week, there seems to be such a bull run on anti-Asian/Asian American snark that it doesn't seem like any change will come soon enough.
Unless we start caring in a loud, vocal, and active way, the perps won't either.
And the hits will just keep on coming.
Updates at Follow Emil on Twitter, @emilamok.

Posted by:Emil Guillermo

The views expressed in this blog do not necessarily represent the views or policies of AALDEF.


1. We here at EJS stand in solidarity in protesting these offensive comments and attitudes.
Posted by: Eva Paterson | Aug 6, 2013 2:09 PM

2. Thanks for making this public - that is abominable about the doctor. Sometimes I wonder we will ever progress.
Posted by: JH | Aug 6, 2013 2:17 PM

3. Happened to be talking with someone just last night about films about wars in SE Asia (in light of the new documentary The Act Of Killing) Serious, heavy stuff -- as is the agony of those forced, or felt forced, into selling their bodies (in any context or environment) My own example of disgust on this slur was when I once saw a large window advertisement at a Japanese restaurant in DC promoting 'miso horny soup." Is there a term stronger than "offensive" but weaker than "racist"? Perhaps "discriminatory".
Posted by: Ming | Aug 6, 2013 3:02 PM

4. It really bothers me that all this low level racism can be allowed without any serious blow back. Asian stereotypes were always considered to be funny to anyone that is not Asian in this country. Remember Rosie O'Donnell and her "ching chong ching" comment she made during an episode on "The View." The audience laughed. I don't think she apologized for that one.
Posted by: R Rameshwar | Aug 6, 2013 8:53 PM

5. Of course, this tiresome routine will continue - that is unless the mainstream media and academia grant us the special "victim" status as a racial group, which I know will never happen. As far as general public goes, they are sick and tired of generations of blacks and more lately latinos using racial card for so many of their mishaps that there is this sympathy fatigue for Asian's racial issues. Whites worry once Asians get used to special racial victim mentality, there will be now three major miniority groups to treat like an eggshell. By the way, the title of this article is rather manipulative. It suggests Rush Limbaugh has made or condones low-level racial comments against Asians. Other than making fun of communist China, which I have no problem with, I do not know of single instance of RL mocking Asians in racial context. And believe me, I watch both aisles of political spectrum very carefully for non-sense and hyposcrisy.
Posted by: JW | Aug 14, 2013 2:04 PM

6. I am a Republican. I listen to Rush Limbaugh everyday. Rush is not a racist.
Posted by: Sang Le | Aug 16, 2013 8:26 AM

7. If someone were to make a racist remark about blacks, they would be censored. However, since the victim in Seth MacFarlane's show is Asian, it's considered free speech. This double standard has to be stopped NOW. I found the phone number for the production office of Family Guy -- 323-857-8800.
Posted by: Louis Gridley Wu | Sep 6, 201311:32 PM

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